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Email your way to marketing communications success

If you own or run a business you’ll love free publicity through marketing communications, but many businesses do miss out on free publicity every day simply because they give little or no thought to their email signature. (more...) ...
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Brochure-style websites vs content management systems

In the web development world it’s the equivalent of Ali vs Frazier or Holden vs Ford: Which is better for businesses – brochure-style websites or content management systems? (more...) ...
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En Pointe launches new website

En Pointe the Marketing Communications Specialists has launched its new website (www.enpointeconsulting.com.au). The new site features an improved design and look, new features, improved userability and loads of information, news and tips on marketing communications for businesses. Some of the features are due to the fact the new ...
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Marketing communications – what’s the plan?

When small business owners and managers start thinking about how they need to communicate with customers, often the most important part of the process is the one that’s given little thought – planning. (more...) ...
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Free Link Building Methods that Works!

One of the most important search engine optimisation undertakings website owners can do is getting other website owners to link to their website (called external links). This article by H.E. Muller looks at the importance of external links and how you can get them... For free! The building of high quality links to your website is the ...
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En Pointe to increase fees for marketing communications

After several years of no fee increases, En Pointe’s base rate will rise in 2010 from $50 an hour to $55. The good news for existing clients is the fee increase will only apply to new clients, until 1 July 2010. This means that until the middle of the year, any work we conduct for you – whether it’s web development, email ...
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January 2010 E-Newsletter

New Year, new resolve! Hi and welcome to the first edition of En Pointe’s newsletter for 2010. The start of a new year is a perfect time to look at and revise key business documents such as your business plan and marketing plan. It’s also a great time to take a critical look at your marketing communications. In this edition of the newsletter we’ll focus on how you can do just that, plus provide some tips on developing new marketing ...
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